Paid Media Manager (Lead Generation)Company: CABOOM LeadsLocation: In-Office Springfield, MOAbout UsCABOOM Leads provides exclusive, phone-verified insurance leads to agents across the country. We focus on helping agents contact more people, close more deals, and scale faster and were looking for someone to help us continue growing our paid acquisition engine.Role OverviewWere hiring a Paid Media Manager to own and scale our paid campaigns.This role is responsible for increasing lead volume, lowering CPL, and improving lead quality while working with our team to ensure leads are delivered and performing.You wont be doing this alone youll have a team of trained VAs supporting execution.What Youll DoManage and optimize paid campaigns (Meta, Google, YouTube, PMAX)Scale lead volume while maintaining target CPLsImprove funnel performance (ads landing pages leads)Monitor lead quality (contact & conversion rates)Work with ops team on lead distribution and deliveryAnalyze performance and report on CPL, volume, and ROITest new creatives, audiences, and offers consistentlyWhat Were Looking ForProven experience running and scaling paid lead gen campaignsStrong understanding of CPL, funnels, and conversion metricsHands-on with Meta + Google AdsData-driven, competitive, and results-focusedCompensation & BenefitsCompetitive base salary120 hours PTOPaid Holidays401(k) (coming soon)Strong, positive, high-performance cultureIn-office collaboration with a fast-growing teamWork ScheduleMondayThursday: 7:30 AM 4:30 PM (30-min lunch)Friday: 7:30 AM 1:30 PMWhat Success Looks LikeLower CPL, higher volumeBetter lead quality and conversionScalable, predictable campaigns
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